How to Use Google Analytics to Track Form Submissions
What is Google Analytics?
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It is one of the most widely used web analytics services in the world.
Why Track Form Submissions?
Tracking form submissions is important for several reasons. First, it can help you understand how your forms are performing, which form fields are being filled out, the average time it takes users to complete your forms, and which pages your forms are being submitted from. This information can be used to improve your forms and make them more user-friendly.
Second, tracking form submissions can help you identify potential leads and customers. When someone submits a form on your website, it is often an indication that they are interested in what you have to offer. By tracking these submissions, you can follow up with these leads and nurture them into customers.
How to Track Form Submissions in Google Analytics
To track form submissions in Google Analytics, you will need to add a tracking code to your website. This code will allow Google Analytics to collect data about your website traffic, including form submissions.
To add the tracking code to your website, follow these steps:
1.- Sign in to your Google Analytics account and navigate to the "Admin" tab.
- Click on the "Tracking Info" column and then click on the "Tracking Code" tab.
- Copy the tracking code and paste it into the section of your website.
Once you have added the tracking code to your website, you will be able to track form submissions in Google Analytics. To view the form submission data, navigate to the "Behavior" tab and then click on the "Events" tab.
On the "Events" tab, you will see a list of all the events that have been tracked on your website. To view the form submission data, click on the "Form Submissions" event category.
The "Form Submissions" event category will contain a list of all the form submissions that have been tracked on your website. You can view the following information for each form submission:
*- The date and time of the form submission
- The form that was submitted
- The values that were entered into the form fields
- The page that the form was submitted from
You can use this information to analyze the performance of your forms and identify potential leads and customers.
Additional Tips for Tracking Form Submissions
Here are a few additional tips for tracking form submissions in Google Analytics:
*- Use event labels to track different form submissions. For example, you could create an event label for each form on your website.
- Use custom dimensions to track additional information about form submissions. For example, you could create a custom dimension to track the source of the traffic that led to the form submission.
